NEUW DENIM SHOWING | BLACK COLOUR




    Last Tuesday I was invited to the NEUW denim showing at LO-FI. Upon meeting Richard Bell, one of the founders of the label, I was first shown their video for the Black Colour collection, which was of course quite dark. NEUW, unlike traditional denim, has a black thread that runs through the weave creating depth of colour, so the wearing won't fade but become darker. In addition, the black colour fabric is woven on original wide American Looms from one of the oldest and only lasting factory that exists now.

    They are inspired by an extensive vintage range of denim collected that contains iconic pieces from the last 100 years of denim history. Pictured above is the Boy's Iggy Skinny. I do like their use of colour and especially love the burgundy and leather. The fit is great and trying them on myself, it has the comfort of pulling on a pair of tracksuit pants, but gives a skinny look. I'm definitely getting a pair! You should too as they hit international grounds in the coming months.








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